Country Inn & Suites

Country Inn & Suites

Information based on 2024 FDD

Lodging & Hospitality · Hotel Resorts

Investment min
$678K
Total: $678K–$2M
Avg gross revenue
N/A
Unit-level, 2024
Franchise fee
$50K–$65K
Per current disclosure
Royalty
6%
of gross revenue
Locations
421
Franchising since 1987

Description

What is Country Inn & Suites?

Country Inn & Suites, established in 1986, has earned its reputation as a premier hospitality brand by delivering exceptional comfort and genuine hospitality across its extensive network of properties. This well-established hotel franchise combines the warmth of a country inn with modern amenities that today's travelers expect.

What sets Country Inn & Suites apart is their commitment to creating a welcoming, home-like atmosphere while maintaining professional service standards. Their signature touches include complimentary hot breakfast featuring protein options and fresh-made items, evening refreshments like cookies and soup, and thoughtfully designed common areas that invite guests to relax and unwind.

The brand's dedication to guest satisfaction is evident through their consistent attention to detail, from their comfortable beds with premium pillows to their well-maintained fitness centers and indoor pools. Properties feature updated, contemporary designs that maintain a cozy, residential feel, appealing to both business and leisure travelers.

Their robust Choice Privileges rewards program offers members exclusive benefits and significant savings, fostering guest loyalty and repeat visits. The franchise benefits from its association with Choice Hotels International, providing franchisees with powerful distribution channels and comprehensive operational support.

Recent guest testimonials consistently highlight exceptional customer service, cleanliness, and attention to detail across properties. The brand's strategic locations, typically near major highways and attractions, combined with their reputation for reliable service, make Country Inn & Suites an attractive option for entrepreneurs looking to enter the hospitality industry with a proven business model.
  • 89% lower investment than Hotel Resorts sub-sector average
  • 38-year proven hospitality track record since 1986
  • 425 established locations demonstrating market stability
  • Exclusive positioning among only 37 Hotel Resorts franchises
  • Select-service model with accessible capital requirements
  • Investment range starting under $700K for hotel ownership

Location Analysis

Where Country Inn & Suites wins

Country Inn & Suites demonstrates strong market presence across numerous states, showing particular strength in the Southeast and Midwest regions. The franchise maintains notable concentrations in key states like Michigan, Georgia, and North Carolina, creating robust market clusters that benefit from operational efficiencies and brand recognition. The brand's impressive guest satisfaction ratings indicate consistent service quality and strong customer satisfaction, particularly notable in competitive hotel markets.

The franchise's geographic distribution reveals a strategic focus on high-traffic corridors and business centers, with significant presence in both metropolitan areas and secondary markets. While well-established in the Eastern United States, there appear to be expansion opportunities in Western states and emerging markets. Successful locations typically feature proximity to business districts, tourist attractions, or major transportation hubs.

Ideal locations for new franchisees should prioritize areas with strong business travel, tourism potential, and limited upper-midscale hotel competition. Key site selection criteria include visibility from major highways, proximity to corporate offices or attractions, and demographics indicating disposable income levels above regional averages. The brand's strongest performance indicators suggest focusing on suburban locations near growing metropolitan areas with diverse demand drivers.
Total US locations
425
Franchise units
421
Corporate locations
4
Avg. sq. footage
N/A

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Financial Analysis

The numbers behind Country Inn & Suites

Avg gross revenueN/A
Investment range$678,136 – $2,225,044
Investment midpoint$1,451,590
Brand fund3.5%
Royalty6%
Franchise fee$50,000–$65,000
Min. net worth
Min. liquid capital
Country Inn & Suites presents a highly accessible hotel investment opportunity with total capital requirements ranging from $678,136 to $2,225,044, positioning it dramatically below the Hotel Resorts sub-sector average of $6.2-7.7 million. This represents approximately 89% lower investment requirements than typical resort properties, reflecting the brand's select-service model versus full-service accommodations.

Notably, revenue data is not currently available for Country Inn & Suites, limiting direct performance comparisons to the sub-sector average gross revenue of $57,358. Prospective investors should request detailed financial performance representations during due diligence to evaluate revenue potential against this benchmark.

As one of only 37 franchises in the Hotel Resorts sub-sector, Country Inn & Suites operates in a relatively exclusive segment while maintaining broad market appeal. The brand's 38-year operational history since 1986 demonstrates proven system stability, while its 425 active units indicate established market presence without oversaturation concerns.

The lodging industry benefits from recovering travel demand and corporate business resumption, though faces headwinds from labor costs and economic uncertainty. Ideal investors should possess hospitality experience and substantial liquid capital reserves for construction, FF&E, and working capital requirements. Multi-unit development opportunities may exist for qualified operators seeking portfolio expansion within this accessible investment tier.
Did you know? Starting a Country Inn & Suites franchise, known for its cozy hospitality and complimentary amenities like hot breakfast and cookies, requires a total investment ranging from $678,136 to $2,225,044 (which includes franchise fees of $50,000 to $65,000), with the wide range reflecting differences in hotel size, location desirability, and local construction costs.

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

FDD Item 7

Initial investment range

$678K–$2M
Most common
$678,136
Minimum
$1,451,590
Midpoint
$2,225,044
Maximum

Per FDD Item 7, total initial investment ranges from $678,136 to $2,225,044. The midpoint $1,451,590 is what most franchisees report at signing — financing typically reduces cash-at-close by 80–90%. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.

Growth over time

Franchise footprint

-2% YoY
6004803602401200
2017
2018
2019
2020
2021
2022
2023
2024
425 units open as of 2024 FDD-8 in last 12 mo

2024 Franchise Disclosure

FDD documents

Below are items 2, 3, 4, 7, 11 and 19 for Country Inn & Suites's 2024 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.

Estimated initial investment
FDD Item 7 · PDF
Financial performance representations
FDD Item 19 · PDF
Members-only items
Executive team
FDD Item 2 · PDF
Litigation
FDD Item 3 · PDF
Bankruptcy
FDD Item 4 · PDF
Franchisor assistance
FDD Item 11 · PDF
Members only
Unlock the 2024 FDD

Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.

Buyer FAQs

Frequently asked questions

The initial investment for a Country Inn & Suites franchise typically ranges between $678,136.00 and $2,225,044.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

Country Inn & Suites
Country Inn & Suites
N/A avg revenue · 421+ US franchises

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